INBU 201v1/2: Introduction to Indigenous Business Report a Broken Link
Part 1: Introducing the Contemporary Indigenous Business World
| Lesson 1: Pre-Contact Economies and the Fur Trade |
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Lesson 1 Introduction
Excerped and adapted from Fundamentals of Business: Canadian Edition by Business Faculty from Ontario Colleges and eCampusOntario Program Managers. |
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Read pages 1–5. |
| Lesson 2: Land and Indigenous Business Development in Canada |
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Read pages 5–6. |
| Lesson 3: Leadership and Management |
| Lesson 4: Entrepreneurship |
| Lesson 5: Strategic Alliances, Partnerships, and Joint Ventures |
Part 2: Navigating Indigenous Business
| Lesson 6: Governance, Law, and Policy |
| Lesson 7: An Introduction to Taxation |
| Lesson 8: Finance and Banking |
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Scroll down to "Elder Margaret Reynolds," then select the first video. |
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Scroll down to "Elder Margaret Reynolds," then select the second video. |
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Scroll down to "Elder Florence Allen," then select the first video. |
Part 3: Principles of Marketing
| Lesson 10: Marketing—Creating and Capturing Customer Value |
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Lesson 10 of Principles of Marketing
Excerpted and adapted from Principles of Marketing by Jeff Tanner, Baylor University, and Mary Raymond, Clemson University. |
| Lesson 12: Pricing—Understanding and Capturing Customer Value |
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Lesson 12 from Principles of Marketing
Excerpted and adapted from Principles of Marketing by Jeff Tanner, Baylor University, and Mary Raymond, Clemson University. |
| Lesson 13: Communicating Customer Value—Advertising Public Relations |
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Lesson 13 from Principles of Marketing
Excerpted and adapted from Principles of Marketing by Jeff Tanner, Baylor University, and Mary Raymond, Clemson University. |