CMNS 333: Research Methods in Communication Studies Report a Broken Link

Welcome to Communication Studies 333: Research Methods in Communication Studies, a three-credit course that examines a specialized branch of social sciences research. The course is intended to serve as a foundation for other courses in our Communication Studies program and as a stepping stone into senior level research. In this course, you will learn about the basic tenets of the scientific method, including an exploration of its two major branches: quantitative and qualitative research. You will also encounter a discussion of the ethics of research and will learn about sampling, content analysis, survey methods, longitudinal research, and experimental research.

Unit 1


Supplementary Readings
Platt, J. (1996). Has funding made a difference to research methods? Sociological Research Online 1(1). Retrieved Jan. 31, 2008
Chandler, D. (1998, October 21). The transmission model of communication. Retrieved Jan. 31, 2008

Unit 2


Supplementary Readings
Statistical and Technical Team (1992). A practical guide to sampling. Retrieved Jan. 31, 2008
Trochim, W. (2006). Research methods knowledge base. Retrieved Feb. 1, 2008

Unit 3


Required Readings
Tsourvakas, G. (1997, September). Multi-visual qualitative method: Observing social groups in mass media. The Qualitative Report, 3, 3-20 (75 paragraphs). Retrieved Feb. 23, 2008
Wainwright, D. (1997, July). Can sociological research be qualitative, critical and valid? The Qualitative Report, 3, 2-18 (69 paragraphs). Retrieved Feb. 23, 2008
Coffey, A., Holbrook, B., & Atkinson, P. (1996, March 29). Qualitative data analysis: Technologies and representations. Sociological Research Online, 1, 1-20. Retrieved Feb. 23, 2008
Supplementary Readings
Turpin, R. (1993, January 7). Characterization of quack theories. University of Texas Austin: William H. Jefferys. Retrieved November 28, 2001

Unit 6


Supplementary Readings
Trochim, W. (2006). Experimental design. In Research methods knowledge base. Retrieved April 21, 2008

Unit 7


Supplementary Readings
Phipps, P. A., Butani, S. J., & Chun, Y. I. (1995). Research on establishment-survey questionnaire design. Journal of Business and Economic Statistics, 13 (3), 337-346.
Varona, F. (1996). Relationship between communication satisfaction and organizational commitment in three Guatemalan organizations. Journal of Business Communication, 33 (2), 111-140.

Unit 9


Required Readings
Wimmer, R. and Dominick, J. (2006). "Chapter 18, Research in Media Effects,"